Elevate Your Leadership Team with the C12 Key Player Program

GO FURTHER. GET THERE FASTER.

As a C12 CEO, you strive for excellence. But what happens when your leadership team lacks the leadership skills, vision, or alignment to help you make significant progress? Your key leaders can actually become a significant roadblock, stalling your momentum and preventing you from achieving your desired results.

That’s why we created the C12 Key Player Program. This program is designed exclusively for the direct reports and key operational leaders of C12’s CEO members, offering them a peer Forum similar to the CEO Forum experience. Imagine the synergy and execution power when your entire leadership team is aligned and inspired.

Ask Your Chair About the Key Player Program.

More than

KEY PLAYERS ENROLLED

While your organization’s destination may be unique, a fully aligned team moving together in the same direction goes further and gets there faster.

The C12 Key Player Program has also become a significant leadership development opportunity for member companies. Every year, dozens of Key Player members “graduate” to CEO groups as they take on a bigger role in the company due to a planned succession.

Achieve More Together

As C12 CEOs begin to implement C12 learnings to pursue business excellence, they often experience challenges within their leadership teams. If not intentionally addressed, these challenges become roadblocks to increased alignment, momentum, and desired results. The Key Player Program was designed to help with the following:

Developing
Leaders

Aligning
vision

Ensuring
consistent execution

Downlining ideas and desired changes learned through C12

Preparing the
organization for succession

Getting the leadership
team on the same page

Fostering
unified performance

Advancing ministry
across the business

CEOs who enroll key players achieve more than what an individual CEO could achieve alone.

Our COO, operation manager, and three branch managers are in Key Player Forums. I have noticed that adding key players has improved our alignment and the buy-in on our mission and core values. Each person has expressed how they value having a group of peers with whom they can share their daily challenges and ideas and receive helpful feedback in return. They have all thanked me for allowing them to be in C12, and that’s the greatest testimonial for me.”

I will forever be grateful to our company’s owners for investing in C12 and its Key Player Program. The business and ministry teachings, chairman mentorship, and open peer forum have paid dividends to our business. It has equipped us to speak the same language, deepen our transparency with one another as we speak the truth in love, and integrate God into every part of our business. Being a key player has changed the trajectory of my life—professionally, spiritually, and personally—and helped prepare me to advance from vice president to the CEO role.”

Brett Tanner

President, Pinnacle Trailer Sales

Kylene Pippin

CEO, Power Ad Company

Ask Your Chair About the Key Player Program.

This (KP program) allows me to sync with my leadership team, compare takeaway and thoughts from the lessons, and delegate/implement action items from that month's lesson.

I believe that having multiple people in C12 provides a multiplier effect.

We have seen significant growth in our leadership team since adding two of our key leaders to KP. They have shared they now see our mission/vision/values from a new perspective as they have experienced C12 for themselves.”