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Building a Rapidly Scaling Brand in a Crowded Competitive Space

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Summary

Scaling a brand in a people-based or service organization with heavy competition can be a challenge, especially if you are funding your own growth. Gain best practices from an industry leader on how to differentiate your company from the competition to scale rapidly, but with practical takeaways on how to do it while retaining quality.

Speaker

Ally Davidson

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Ally Davidson

Ally Davidson

Ally Davidson, the Co-Founder and Co-CEO of Camp Gladiator, has a passion for fitness and creating a one-of-a-kind, life-changing product and experience for both CG Campers and Trainers. Ally is a lifelong athlete with an honors degree in Exercise Physiology and Sports Science from Texas State University. After becoming Grand Champion on the American Gladiators TV show in 2008, she used the unique opportunity as a platform to launch Camp Gladiator. Ally has since grown the CG Trainer team from one Trainer to over 850 certified partner Trainers and impacted more than 300,000 lives to date. In 2016, she was awarded EY Entrepreneur of the Year and has won fittest CEO in 2017 and 2018 by Austin Fit Magazine.